Vinicom was founded in 2008 as a company that offered all kind of services
to Catalan wineries. Settled in the Penedes region, it began as a communication
agency for cellars, with very popular services as pictures of the bottles (about
40 companies have entrusted us).
After some months, several producers asked us to help them export, and we soon
entered in this world of the wine international commerce.
-You represent various
wineries around Spain, can you tell us how you select your wineries and what
makes their wines so special?
Isaac Fernández (wine journalist) and Juan Manuel Gonzalvo (oenologist) travel often all around Spain knowing new producers and interesting projects. Most of them are small and medium size cellars, owned and operated by motivated families, growing their own vineyards and producing high quality wines. When we find a specially interesting project, with an interesting backstage story, very good wines and a good value for money, we know we have founded another Vinicom cellar. We try to represent producers from a big range of Spanish appellations, always with those characteristics.
-What can you tell us
about the consumers that buy your wines?
The people that buy a wine of a producer represented by Vinicom is a person that wants something more than a good wine. They value of course the quality, but also the magic of finding something new, an interesting story after each product, the possibility to taste indigenous varieties and also international ones with the mark of a specific terroir.
-What countries are you looking
to export to and why?
We have sold some of our wines to buyers settled in South & North America, Europe and Asia. Additionally, as we discover each day new interesting options, we work as scouts for importers with specific needs.
Given that we work with several producers, we are interested in all the
markets. We can offer each buyer that specific product he or she needs.
